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Speakers

Anton Lipkanu

Head Strategy & Global Operations, DELVE

Betsy Sellars

Head of Media, DELVE

Webinar

Leverage Amazon.com data to convert buyers on your website

Amazon Advertising: DSP for Retailers

Available now 30 min | Recorded Webinar Anywhere Comfortable

Learn how to leverage audience data from Amazon’s 150 million Prime members in the United States to drive high-intent customers to purchase on your website. 

Amazon Advertising DSP is a new platform that can help retail brands execute advanced and highly personalized paid media strategies. Leveraging Amazon.com data enables marketers to reach Amazon’s high-value audiences and drive them to conversion on your brand’s own website. Our webinar outlines exactly how retail brands can and should utilize Amazon data to drive new customers to your website, for the best ROI.

In this webinar DELVE experts will cover:

  • What is the Amazon Advertising DSP, and how is it different from selling on amazon.com?

  • What are Amazon Advertising DSP’s Data and Media buying capabilities? 

  • How is Amazon Advertising different from other DSPs, such as Google’s Display & Video 360, The Trade Desk, and others? 
  • Why is Amazon Advertising DSP a potential fit for Retail eCommerce Brands?
  • What performance or ROI does Amazon Advertising DSP deliver? 
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